Our History

Our History

ASL Limited – Trading Division was formerly known as Rambhai & Company. In the year 2000, The business was taken over by Associated Steel Limited by forming Associated steel Limited, Trading Division. In the year 2006, the name changed to ASL Ltd. Trading Division.

ASL Ltd. Trading Division is independently managed and run.


The Trading Division is at the same time governed by common policies and goals as the other units of ASL 4 Divisions. The company’s 4 Divisions are: Steel, Heavy Fabrication, Trading, Wire & Cables.

We operate under Ramco Ekon verticle of RAMCO GROUP which comprises of seven companies within the Ramco Group that are all in General Hardware, Electrical and Construction sector.

These companies supply a variety of Hardware solutions, including: General Hardware, Electrical, Building supplies, Sanitary ware, Brassware, Tiles, Wood and Steel products, as well as Domestic, Industrial Electrical goods and Industrial Chemicals.

Through the growth and expansion period, the division has maintained its customer-centered approach to its business. The company’s dedicated workforce ensures that customers receive excellent service coupled with the sale of quality goods at highly competitive prices.